The new ABL welcomed many fans this season
If you build it, they will come: ABL year 2
ABL completes a successful second season
By Alexis Brudnicki
Second time's a charm.
The Australian Baseball League just completed its second full season, resurging after the competition of the same name ended in 1999, thanks to the support and efforts of Major League Baseball and the Australian Baseball Federation.
The new ABL exceeded expectations in its second year, particularly with regards to the on-field display of local and international talent. Though the league is still in its infancy, the potential for long-term growth seems inevitable.
Brisbane Bandits manager Kevin Jordan, who played in the original league, believes that just re-launching the ABL made huge strides for baseball and the competition.
"The fact that it's back," Jordan said of what's great about the new ABL. "Having lost the league for 10 years I think set back baseball in the country, not just from the professional standpoint but even for the young players because they didn't have any players that they could go out and watch.
"When I first came out here we had a lot of kids and families that came out to watch us play. And I think that them seeing the players out there, then they aspire to be playing, if not possibly in the major leagues then at least for the Bandits or whatever their home team was. We have that now so they can aspire to play baseball and possibly play professionally.
"But if not, then they can still aspire to possibly play for their hometown in front of their parents. And it's the major leagues of Australia. It's the highest level you can attain professionally as a baseball player in this country."
The quality of competition in the ABL is unmatched in Australia. The calibre of play is the highest class of baseball down under, featuring the finest talent from around the continent, along with showcasing international prospects from around the globe.
"You're going to see the stars of tomorrow in the big leagues and also great Australian athletes doing their thing out on the field," said Graeme Lloyd, 10-year major league veteran and current pitching coach for the Perth Heat. "Coming to a baseball game, hopefully people are going to see the amount of skill that's involved, when someone hits a triple and guys are cutting the ball off and throwing the ball, trying to get him out at third base.
"There are guys throwing the ball 350 feet, guys hitting the ball 450 feet, we've got guys from Australia who are throwing 95 miles an hour off the mound and all these things lead to great entertainment in sport. It's a great product and a great game and I might be a little biased but that's the way I feel. And I hope the Australian public will think the same thing."
Jordan believes that the level of play will continue to grow and improve as the league ages, giving fans even more to look forward to in the future. The ABL gives young, talented players a chance to develop their skills in professional surroundings, allowing them to stand up against the best that Aussie baseball has to offer.
"It's only our second year in existence and it's a slow process," Jordan said. "But I think that slowly but surely we'll start getting the fans to come out more. I think that the talent level is going to get even better because what we have in the league now is a lot of younger players around the country now playing professionally. And in the next two or three years I think those players are going to get even better because now they have somewhere that they can play year-round and play at a higher level than they might have been playing when they came back here previously."
Perth's pitching coach shares Jordan's feeling that the progression of the product on the diamond will assist in the number of filled seats in the stands.
"I think that we're working to get better and working to improve everything," Lloyd said. "The game itself, on the field, obviously our baseball has gotten much better over the last 10 or 15 years. I'm looking back and thinking 'Wow, we had guys who really weren't up to this standard'. Now it's great. We get these great imports coming out and Australians get to see really good baseball on the field. Hopefully we can get back to the old days of the ABL where we had 10,000 to a game. I think we're a little ways off from that right now. But I'm very optimistic and hopeful that things will go the right way and baseball will find its niche in Australia and continue on for many, many years."
Sydney Blue Sox General Manager David Balfour believes that by both getting the ABL name out and reminding people that the league is back are key to its success. Balfour was around during the original stint of the ABL, and saw firsthand what worked and what didn't.
"We did a good job in the old league over a number of years and it took a long while to create brand awareness," Balfour said. "People knew that baseball was being played. We actually got a fair share of the media. But it took a lot of finances to achieve that. Back then, we spent a lot of money initially to create that brand awareness. Each [owner] had a say in how the league was to be run and so for and possibly what you did, you voted on your own self-interests rather than the interests of the whole league. Now we have a central body which takes that away. We don't have the political side. We should all be moving in one direction together."
Even with the new sense of cohesiveness, there is still a lot of work to be done. Balfour believes that the ABL and each of its six teams just need to start over completely, assuming that there isn't any sense of familiarity with the league, essentially beginning from scratch once again.
"There was a 10-year or 11-year hiatus," Balfour said. "However, I don't think people would have just disappeared. We've got to let them know that we're back on. To me it's just like starting over fresh again. We've got to assume that no one knows."
Brisbane's manager agrees that just making people aware that the game is being played should be first priority. Baseball is another choice in an already sports-obsessed nation, and it just needs to find its way into the mix when people are making decisions about what to do with their free time.
"[The league] is good and I think that it will get even better," Jordan said. "I think once the word is out more it will be better. It takes time to spread the word that the Bandits are back in town and playing again. Brisbane is such a busy city and there are so many options that people have on the weekends now. We're just trying to let everyone know so at least we're an option. With any sport you just want to be an option for someone on the weekend.
"Families can come out and let their kids come out and watch a ball game. As the league grows the young kids that we see out there now watching the games, they're going to be out there on the field."